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  • Small business -- Canada -- Case studies.
     
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  • Selling -- Alcoholic beverages -- Canada.
     
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  • Alcoholic beverage industry -- Canada.
     
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  •  Thirst for Profits [...
     
     
     
     MARC Display
    Thirst for Profits [evideo] : Selling Alcohol / Canadian Broadcasting Corporation.
    New York, N.Y. : Films Media Group, [2014], c2009.
    Electronic resource: 
    Part of the Films on Demand collection. https://www.nclive.org/cgi-bin/nclsm?url=http://fod.infobase.com/PortalPlaylists.aspx?xtid=58502
    Summary: 
    On this edition of "Fortune Hunters," we learn about entrepreneurs in the alcoholic beverage industry. John Vellinga is striving to get his vodka, Slava, mainstream and eventually attract a buyer. The booze industry is better poised than most sectors of the economy to weather a recession.
    Audience: 
    12 & up.
    Description: 
    1 streaming video file (20 min.) : sd., col.
    Contents: 
    TrendTracker: New Booze Products (1:19) -- Alcohol Industry Insiders (0:39) -- Fortune Hunter: John & Katherine Vellinga (1:16) -- Strategy for Success (1:46) -- Slava Makeover (3:16) -- Thirst for Profits: Selling Alcohol: Recap (1:05) -- Advise for Slava Owners (2:20) -- Alcohol Trends (1:13) -- Hit or Miss: New Booze Concepts (2:32) -- My First Million: John Sleeman (2:23) -- Selling to Sapporo (1:16) -- Credits: Thirst for Profits: Selling Alcohol (0:20)
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